Profile
Double A Labs
Double A Labs is a global leader in creating innovative immersive technologies to help brands stay connected with current customers & reach new audiences. Founder/CEO Amber Allen is dedicated to sparking human connection by infusing curiosity and… Double A Labs is a global leader in creating innovative immersive technologies to help brands stay connected with current customers & reach new audiences. Founder/CEO Amber Allen is dedicated to sparking human connection by infusing curiosity and exploration into digital experiences. The company has delivered over 1,500 hybrid events, garnering billions of impressions for powerhouses that include Apple, AT&T, Dell, Google, Roche-Genentech, and Warner Bros. Their award-winning work has included augmented reality, mixed reality, holograms and a proprietary communications platform where people chat, learn, and play with a build-your-own-metaverse toolkit that helps optimize sales enablement, employee training, customer experiences, and community —making work more productive and fun.
Amber Allen
Our Story
The first video game I played was Galaga with my dad. It taught me that you can look at the same problem as someone else, and each find a different way to win. After college, I climbed the ranks at Disney to join Warner Brothers, where I managed… The first video game I played was Galaga with my dad. It taught me that you can look at the same problem as someone else, and each find a different way to win. After college, I climbed the ranks at Disney to join Warner Brothers, where I managed sales and ran global gaming events for five years. I wanted the freedom of building my own team and deciding what impact I would have on the world. Recognizing a gap in the marketplace for tech-forward, immersive, yet accessible experiences, I launched Double A Labs in 2013. With clients including Warner Brothers, AT&T, and Twitch, we’ve reached 3 billion screens in the years since, connecting brands with audiences in experiences that transport users to new realms.