Profile

Ready to Launch Research

At Ready To Launch Research we take the guesswork out of market research by using tried-and-true methods in conjunction with modern tools to deliver real results. No more throwing darts at a board and seeing what sticks-- we drill down to the basics… At Ready To Launch Research we take the guesswork out of market research by using tried-and-true methods in conjunction with modern tools to deliver real results. No more throwing darts at a board and seeing what sticks-- we drill down to the basics with our in-depth interviews, focus groups and surveys, ensuring respondents' answers are accurate and actionable.

Jenny Karubian
Our Story
Jenny Karubian is the CEO of Ready to Launch Research, a boutique agency in Los Angeles. Jenny’s primary expertise is in qualitative research, with a focus on ethnography, moderating and online community management. Jenny was an early adopter… Jenny Karubian is the CEO of Ready to Launch Research, a boutique agency in Los Angeles. Jenny’s primary expertise is in qualitative research, with a focus on ethnography, moderating and online community management. Jenny was an early adopter of online qualitative research. She has expertise in all forms of online qual including: Moderating Online Focus Groups Designing, moderating, and executing online communities Moderating discussion boards Telephone focus groups and interviews