Profile
Pretty Well Beauty
Pretty Well Beauty is a founder focused multi-brand conscious beauty and wellness marketplace. We carry over 40 brands from diverse founders in the categories of skincare, haircare, body, makeup, and wellness.
Jazmin Alvarez
Our Story
Former Fashion and Beauty producer, turned 1st time entrepreneur, I started PWB because I did not see enough transparency and representation in the clean beauty and wellness space. I was a frustrated consumer who did not see clean beauty that was… Former Fashion and Beauty producer, turned 1st time entrepreneur, I started PWB because I did not see enough transparency and representation in the clean beauty and wellness space. I was a frustrated consumer who did not see clean beauty that was being marketed in a more accessible and easy way. My mission is simple: Clean up the noise while democratizing clean beauty one brand at a time.