Profile

My name is Amanda Ealla and at the height of the pandemic in 2020 I launched ISH Dolls, a toy brand that advocates for multicultural representation in the toy industry. After I could not find the cultural toys I wanted my children to have I was… My name is Amanda Ealla and at the height of the pandemic in 2020 I launched ISH Dolls, a toy brand that advocates for multicultural representation in the toy industry. After I could not find the cultural toys I wanted my children to have I was compelled to create my own. We launched our first product in May 2020, Baby Krishna, and we immediately sold out. We expanded our line to include other plush dolls and clothing. Because our market is so unique, I have been able to create meaningful connections with our customers which is what I value the most. Our business is thriving and continuing to grow and I'm excited to expand.